Saturday, 5 September 2015

Tourism promotion in Uttarakhand

Shri Badri Vishal
The government of Uttarakhand is not leaving any stone unturned to promote the tourism in Uttarakhand. Recently, the tourism department announced that the state shall organise  few festivals and carnivals during winter 2015-16. The focus shall be Mussoorie, Tehri & Auli along with the winter Chardham. The two pillars for the state government have been Garhwal Mandal Vikas Nigam (GMVN) and Kumaon Mandal Vikas Nigam (KMVN).  These two organisations have provided basic infrastructure and information regarding tourism activities in Uttarakhand.
Rafting in Rishikesh
In order to promote the tourism activities in Uttarakhand, the Chief Minister, Mr. Harish Rawat has assured to provide financial support to GMVN to revamp its facilities and infrastructure.  GMVN and state government tourism department have not been doing well since 2013 disaster. In a review meeting, the Chief Minister announced to give a support of Rs. 5 crore to GMVN for renovation and development of tourist rest houses. Simultaneously, he instructed to adopt a professional model to tackle the tourism promotion in the state. The CM also instructed that the Nigam should focus on generating more revenue by promoting itself. The nigam should adopt the latest business models to compete and survive in the market.
The CM also instructed to co-operate with the travel professionals and agents. A total of 21 guest houses have been allocated Rs. 3 crore for modernisation and Rs. 2 crore has been allocated for renovation of tourist rest houses and resorts. The CM has also asked to keep utmost care of Dron hotel, Dehradun and Mussoorie GMVN rest house. The tenting and trekking in Badrinath and Kedarnath should be kept in mind for tourism and pilgrimage activities. The state government employees in tourism activity should be inspired for better performance and be given adequate reward. GMVN and KMVM should be jointly recognised as state’s valuable assets. The state’s products should be promoted in these rest houses. The review meeting was attended by all higher officials of Uttarakhand tourism department.